Squarespace Can Do WHAT?!
Squarespace is the perfect platform to help you make a bigger impact on your clients.
But where to begin?
When it comes to Squarespace website design, there are many things that people don't know. Did you know that you can use Squarespace to create custom websites for the service industry? Or that Squarespace has all the marketing tools you need built-in?
In this blog post, we will discuss some of the lesser-known features of Squarespace. We will also provide tips and tricks for getting started with a custom Squarespace website that meets your unique needs. So, if you're thinking about creating a website, keep reading!
More Than A Website Builder
When most people think of Squarespace, they think of it as a simple website builder. And while it is true that you can use Squarespace to create a basic website, there is so much more this platform can do.
Here are a few examples:
Purchase, transfer, and manage your unique domain through Squarespace
Marketing with email campaigns, social media, banners, and more
Analytics for marketing, traffic, and engagement
Built-in scheduling
Reservations with Tock
As you can see, Squarespace is much more than a website builder. It is a robust platform that you can use to create all sorts of websites. Whether you're looking to create a simple website or a complex e-commerce store, Squarespace has the tools and features you need. Let's take a closer look.
Domains
When you create a website with Squarespace, you start with a free custom domain. You can also purchase more domains through the platform, which gives you seamless integration -- no need to mess with complicated DNS records. If you already have a domain, they make it easy to transfer it to Squarespace or connect to a third-party service.
Squarespace also has an integrated partnership with Google Workspace. This means that you can use your Squarespace domain to create professional email addresses with Gmail, Calendar, Drive, and more.
Marketing
Squarespace provides everything you need to market your website. With email campaigns, social media integrations, and built-in SEO tools, you can easily reach your target audience and promote your website.
The marketing tools also allow you to create newsletters, banners, videos, and forms easily. Plus, the Profile feature creates a profile for each user to keep all your contacts in one place and quickly sort through customers, donors, and email subscribers. This makes it simple to send the correct marketing to different groups.
Analytics
Squarespace provides detailed analytics to see how your website is performing. With traffic, engagement, and marketing insights, you can make informed decisions about how to improve your website.
The analytics tools give you valuable insights into what's working and what's not. You can see which pages get the most traffic and where people are coming from. This information can help you adjust your marketing strategy and make changes to your website to improve its performance.
Scheduling
The scheduling feature in Squarespace allows you to create and manage appointments, events, and reservations. And that's just the beginning! You can also manage multiple calendars, sync third-party calendars like Outlook and Google, accept deposits, and send appointment reminders through email and text messages.
There is so much to explore with Squarespace's powerful scheduling features. You can even satisfy HIPAA requirements for US-based accounts.
Reservations with Tock
If you're in the food and beverage industry, then you'll be happy to know that Squarespace uses an all-in-one reservation system called Tock. This powerful program allows you to manage reservations, events, takeout, and delivery all from one place.
So whether you're a wine gallery, a restaurant, or an event venue, Tock can help you streamline your operations and take your business to the next level.
As you can see, Squarespace has the tools and features you need to succeed. It's a powerful platform that you can use whether you're looking to create a basic site or a complex e-commerce store.
Ready to Get Started?
With all the great features of Squarespace, where do you start? You need an aesthetically pleasing, fully functional, conversion-worthy website to connect with more clients, but you're also a busy entrepreneur with a lot on your plate, and web design doesn't always come first on the list.
That's where I come in.
I'm a Squarespace expert, and I can help you create a website that you and your clients will love. Click here to learn more about my services, or contact me to get started today. I offer various services, from customizable templates to a completely custom website build.
And the best part? I'll help you every step of the way. You won't have to worry about a thing -- except how you're going to handle all the new business you're about to get!
♡ Alex E.